Doodle image of Ava West, surrounded by a pink lace graphic and silver glitter stars. Colored pencil doodle of the name Ava West.

ART DIRECTOR

CARHARTT UNBEATABLE

SPRING 2026

CREATED WITH: EMILY COCKMAN, ISAAC HOLMES

TYPE: SPEC CAMPAIGN FOR CLASS

Durability is vital to the blue collar workforce. If you’re working with open wires, constructing houses and slipping in cow shit, you can’t rely on everymans clothing brand. Especially with the constant weather advisories. Insight: Carhartt is indestructible... So let’s prove it.

Our Out Of Home Ads brings the fabric of the famous Carhartt jackets into the real world weather conditions. Real fabric will be plastered on bus stops, billboards, and sidewalks. What will come after is the documentation of weather events. From blizzards to thunderstorms to tornados, these weather events will be recorded through this advertisement.
Justine Kurland photo Justine Kurland photo Justine Kurland photo Justine Kurland photo
A still from Stella Blackmon's film
Flyer for a CDS event Flyer for a CDS event Flyer for a CDS event
Flyer for a CDS event Flyer for a CDS event Flyer for a CDS event
A still from Stella Blackmon's film